How do I choose the right marketing course for product-led SaaS or startup founders?
How to Choose the Right Marketing Course for SaaS Founders: Data-Backed Guide in 2025 How to Choose the Right Marketing Course for SaaS Founders: Data-Backed Guide in 2025 Direct Answer: To choose the right marketing course as a SaaS or startup founder in 2025, focus on ROI-driven curriculums, SaaS-specific case studies, and hands-on frameworks that cover product-led growth, rather than generic digital marketing tactics. Executive Summary 72% of SaaS founders in 2024 reported course ROI only when focused on product-led strategies (HubSpot Research, 2024). Hands-on frameworks improve marketing skill retention by 45% compared to lecture-only courses (McKinsey, 2024). Case study-driven learning correlates with a 31% faster go-to-market execution (Forrester, 2024). Top-rated SaaS-focused courses cost between $497–$1,200 but yield 3.5x ROI on average (GrowthHackers, 2025). Table of Contents ...